Hi, I'm Rodrigo, a Product Designer working on digital products and services in Stockholm.
I'm currently working as a Product Designer at Natural Cycles, the first hormone-free birth control app to be FDA cleared and CE-marked.
Expertise
User Experience Design
Creating sketches, wireframes, and prototypes from collected data and insights. I prefer to be involved in the early stages of the design process but have been working on delivering full style guides and visual designs.
Research and Analysis
Collecting and interpreting valuable insights and with that, lay out the best strategy to solve a problem by following a data-informed mindset. Conducting user interviews/workshops, surveys and using multiple behavior analysis tools have been my main sources for collecting insights.
Design Thinking
Using Service Design and Design Thinking methodologies to identify problems, collect insights, implement better solutions and test them with the focus of ultimately improve a process or service within the company.
Front-End Development
Being a curious being made me learn how products work behind the curtains. Mainly focused on web technologies, I have always used this skill has a plus when working within development teams.
Having a curious and creative mind plays a big part in the things we are working nowadays. We rarely make the right questions but always hope for the exact answers. Having a design thinking mindset drives more creative and fluid processes which, ultimately, create better products and experiences.
I truly believe that, as designers creating new digital products, it's our job to do it in a responsible, sustainable and inclusive way. The statement of making the world a better place might sound a cliché but it's definitely what we should aim for, even if it means making it better to a specific group of people.
This is what I'll be looking for, in each project of my future.